Spotlight Licensing and Brand Management, Inc. President Carole Postal today announced three new licensing deals for the global social media sensation BOO The World’s Cutest Dog™.
- LiLiPi Brand (lilipibrand.com) has been granted rights to feature BOO’s imageon its Lifelike Photographic Pillows and Square Décor Pillows in a range of sizes.
- Pacific Trading (pacifictradingonline.com) has been granted rights to create Decorative Tabletop Resin Figurines in BOO’s likeness.
- Paper Blast (paperblast.com) has been granted rights to create Customized Party Banners, Invitations and Selfie Frames featuring BOO images. Paper Blast is a web based printing company that specializes in party supplies. Custom banners start at $22.50, Custom Invitations are $20.00 for a set of 20 and Selfie Frames start at $16.50. Paper Blast also offers a variety of other printed products including stretched canvas wall art in different sizes. Paper Blast is excited to be working with Spotlight Licensing and Buddy Boo Inc. as part of its recent initiative to partner with beloved global brands and freelance artists around the world.
Spotlight Licensing also announced news regarding two key existing licensees:
- CSS Paper Magic (cssindustries.com/paper-magic) renewed its licensing dealfor BOO Boxed Classroom Valentines Gift Sets.
- ACCO extended its BOO license to include 2020 and 2021 Calendars (Mini, Wall,Box).
“Seeing BOO makes people happy and we love working with licensees who know how to channel that positive feeling into fun, friendly products,” says Postal.
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About BOO The World’s Cutest Dog™
BOO The World’s Cutest Dog is a worldwide internet sensation with over 17 million Facebook“likes” (and hundreds of millions of views) as well as more than 617,000 “Followers” onInstagram. BOO’s fame and popularity extend well beyond FacebookTM and InstagramTM. BOOis the star of a series of books, top-selling plush by Gund, a media darling having been featured on Good Morning America, CNN, and QVC, the official spokespet for Virgin Atlantic Airlines and Dr. Dre BEATS, and, the star of a wide range of licensed products.
About Spotlight Licensing
Spotlight Licensing and Brand Management, Inc. (spotlightlicensing.com) is a New York City based boutique licensing agency specializing in representation of Entertainment, Art/Design, and Digital properties as well as Corporate and Character Brands including BOO The World’s Cutest Dog, Downton Abbey, The Great British Baking Show, The Ollie & Moon Show, Vera, Victoria and more. As agency president, Carole Postal brings extensive industry experience, trend licensing acumen, and retail expertise to Spotlight Licensing. Prior to founding Spotlight Licensing, Carole ran CopCorp Licensing and Knockout Licensing.